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Election and Political Campaign

Research and Analysis
We go to massive lengths to research and analyse the constituency, its electorate, voter mood, issues pertaining to each strata supplanted by thorough research at ground zero by our teams, building a sturdy foundation for digital media strategy. Backed by an accomplished team, we are adept at sketching out meaningful and comprehensive issues, that matter!

Individuals Candidate
The Area Research will cover every single booth / panchayat of the constituency and within the booth / panchayat different segments of people will be targeted - according to the caste/religion, education, economic strata and age. The questionnaire will focus on the following parameters: Opinion Poll, Party Network, Caste Equation, Image of the Leaders, Image of the Parties, Important Issues, Developmental Aspects & Overall Ranking and Satisfaction.

Round Table Strategies vs War Room
The final punch. This is a 23 Day Package which is designed to give the contestant a good 3-4% vote shift in his favour by understanding and analysing the last phase trends, creating segmented strategies for different kind of voters. The USP is that we will have a prior understanding of the voter's preference before communicating with him

Political Party

Issues - Assessing the relative importance of relevant issues and gauging their impact on the assembly elections.

Opinion Poll - Conducting an opinion poll in a scientific manner targeting people based on caste, economic strata, age, education etc.

Ticket Distribution - Feedback on winnability of candidates taking into account all the relevant factors. Conducting detailed research in the constituency at the Polling Booth or the Panchayat / Ward Level (as desired) to assess who is the most popular and accepted candidate by the public, party workers and other import

Strategy and Implementation
Armed with extensive research and analysis, we formulate astute strategies keeping in mind engagement driven digital behavioural aspect of campaigns.

Easily our USP, we strategise both offline and online campaigns founded upon real-time data sourced from ground zero, which is implemented keeping in mind the real-time tenor of engagement for maximum effectiveness.

Content and Communication
Our forte lies in creating content true to real time information amassed by our ground team, devised by content curators and shaped by our content writers, with emphasis on engagement backed interactions, absolutely synchronisation between online and offline campaigns.

The idea of communication of the fore mentioned content,through multiple digital channels effectively forms the basis of a customised political narrative.

Evaluation
Customisation begets evaluation. Our proficient data scientists methodically evaluate the pre-campaign and post campaign spectrum to study the graph of application of digital behavioural aspects to conclusively determine the success of our campaigns.

Our belief that creativity is the most powerful force in business comes alive in our partnerships with our clients. Neo India PRS, offer unique combinations of capabilities, from brand strategy, campaign design, experience design, digital strategy, content solutions, media planning & buying, analytics & reporting to small, medium and large business to shopper marketing. In addition to individual politicians to state and national political parties', political research, strategies, design, public relations and image building, branding of political & elections campaign through our agency brands.

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Contact us
Address:

New Delhi (India)

+91 9313292832

+91 8800416821

info@neoindiaprs.com

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