Election and Political Campaign
Research and Analysis
We go to massive lengths to research and analyse the constituency,
its electorate, voter mood, issues pertaining to each strata supplanted
by thorough research at ground zero by our teams, building a sturdy
foundation for digital media strategy. Backed by an accomplished team, we are
adept at sketching out meaningful and comprehensive issues, that matter!
Individuals Candidate
The Area Research will cover every single booth / panchayat of the constituency
and within the booth / panchayat different segments of people will be targeted
- according to the caste/religion, education, economic strata and age. The
questionnaire will focus on the following parameters: Opinion Poll, Party
Network, Caste Equation, Image of the Leaders, Image of the Parties,
Important Issues, Developmental Aspects & Overall Ranking and Satisfaction.
Round Table Strategies vs War Room
The final punch. This is a 23 Day Package which is designed to give the contestant
a good 3-4% vote shift in his favour by understanding and analysing the last phase
trends, creating segmented strategies for different kind of voters. The USP is
that we will have a
prior understanding of the voter's preference before communicating with him
Political Party
Issues - Assessing the relative importance of relevant issues and gauging
their impact on the assembly elections.
Opinion Poll -
Conducting an opinion poll in a scientific manner
targeting people based on caste, economic strata, age, education etc.
Ticket Distribution -
Feedback on winnability of candidates
taking into account all the relevant factors. Conducting
detailed research in the constituency at the Polling Booth
or the Panchayat / Ward Level (as desired) to assess who is
the most popular and accepted candidate by the public, party
workers and other import
Strategy and Implementation
Armed with extensive research and
analysis, we formulate astute strategies keeping
in mind engagement driven digital behavioural aspect of campaigns.
Easily our USP, we strategise both offline and online campaigns
founded upon real-time data sourced from ground zero, which is
implemented keeping in mind
the real-time tenor of engagement for maximum effectiveness.
Content and Communication
Our forte lies in creating content true to real time information amassed
by our ground team, devised by content curators and shaped by our content
writers, with emphasis on engagement backed interactions, absolutely
synchronisation between online and offline campaigns.
The idea of communication of the fore mentioned content,through
multiple digital channels effectively
forms the basis of a customised political narrative.
Evaluation
Customisation begets evaluation. Our proficient data
scientists methodically evaluate the pre-campaign and
post campaign spectrum to study the graph of application
of digital behavioural aspects to
conclusively determine the success of our campaigns.